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How AI Is Changing Google Local Search and Your Business

AI Overviews now hit 68% of local searches and 45% of consumers use AI to find businesses. Here's how local search really changed, and what to do about it.

2026.07.20 // LOCAL SEO · 14 min read
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Written by Christopher Merry — a computer geek since 1977, building websites since 1996, and running SEO campaigns in Minneapolis ever since. Practical advice on WordPress, search engine optimization, web design costs, and digital marketing for Twin Cities businesses. No fluff, no filler, every stat sourced.

Who Does AI Recommend in Minneapolis? We Asked 96 Times and Never Got the Same Answer Twice
SEO

Who Does AI Recommend in Minneapolis? We Asked 96 Times and Never Got the Same Answer Twice

We ran 96 queries through ChatGPT, Perplexity, and Google's AI Overviews asking who's best in Minneapolis. Ask the same question five times and you can get 77 different companies. Here's the data, and where we landed.

2026.07.08 9 min read
Generative Engine Optimization: How to Get Cited by AI (2026)
SEO

Generative Engine Optimization: How to Get Cited by AI (2026)

Generative engine optimization (GEO) is how you get cited by ChatGPT, Perplexity, and Google AI Overviews. Here's what GEO is, how it differs from SEO, and the study-backed tactics that lift AI visibility up to 40%, plus a live test of what AI says about Minneapolis businesses.

2026.07.02 13 min read
Do You Still Need SEO in the Age of AI?
SEO

Do You Still Need SEO in the Age of AI?

AI search engines depend on SEO signals to choose who they cite. 38% of AI Overview citations still come from top-10 organic results. Skip the SEO and you skip the AI visibility too.

2026.06.27 17 min read
AI Visibility vs. Traditional SEO in 2026: What Every Business Owner Needs to Know
SEO

AI Visibility vs. Traditional SEO in 2026: What Every Business Owner Needs to Know

AI search has fractured SEO into many moving targets — Google AI Overviews, AI Mode, ChatGPT, Perplexity, Copilot. Here's what AI visibility actually means for your business, how it differs from traditional SEO, and what's working in 2026.

2026.06.20 23 min read
The Markdown Myth: What Google Actually Said About llms.txt and AI SEO
AI

The Markdown Myth: What Google Actually Said About llms.txt and AI SEO

A LinkedIn post claimed Google released a Markdown standard for AI optimization. Google said the opposite, in writing,...

2026.06.19 19 min read
AI Visibility for Twin Cities Small Businesses: The 2026 Guide to GEO, AEO, and What Comes Next
AEO

AI Visibility for Twin Cities Small Businesses: The 2026 Guide to GEO, AEO, and What Comes Next

AI search rewrote the rules for Twin Cities small businesses. Here’s what AI visibility, GEO, and AEO mean — plus...

2026.05.28 17 min read
12 Questions to Ask Before Hiring a Minneapolis SEO Firm
SEO

12 Questions to Ask Before Hiring a Minneapolis SEO Firm

Twelve questions that separate real Minneapolis SEO firms from polished sales operations. Ask these before signing...

2026.05.19 8 min read
Minneapolis vs St. Paul: Capturing the Full Twin Cities Metro with Local SEO
SEO

Minneapolis vs St. Paul: Capturing the Full Twin Cities Metro with Local SEO

Ranking across Minneapolis AND St. Paul needs two local SEO plays, not one. Here is how to capture both sides of the...

2026.05.16 9 min read
How Much Does SEO Cost in Minneapolis? 2026 Pricing Guide
SEO

How Much Does SEO Cost in Minneapolis? 2026 Pricing Guide

What Minneapolis SEO actually costs in 2026, who charges what, and what you should expect for each budget tier. No...

2026.05.14 10 min read
Google Business Profile for Minneapolis Businesses: 2026 Optimization Playbook
SEO

Google Business Profile for Minneapolis Businesses: 2026 Optimization Playbook

Every field, every lever, every mistake. The full Google Business Profile optimization playbook for Minneapolis...

2026.05.12 9 min read
When to Hire a Minneapolis SEO Consultant (And When to Do It Yourself)
SEO

When to Hire a Minneapolis SEO Consultant (And When to Do It Yourself)

Not every Minneapolis business needs a paid SEO consultant. Here is when hiring one pays off, when DIY is enough, and...

2026.05.09 8 min read
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